Our Story
Recognizing the challenges businesses face when dealing with traditional first-party data marketplaces, where data quality can be compromised, user experience neglected and transparency lacking, Reach Collective was founded to offer a new standard in first-party data monetization and sourcing.
Our Journey
Founded by a team of passionate professionals with deep expertise in first-party data management, technology and user experience, Reach Collective started with a single goal—to create a collaborative ecosystem that benefits everyone involved.
We understand the importance of building trust with users and partners. This commitment has guided us to develop a first-party data platform that prioritizes transparency, user-centricity, and privacy.
What Sets Us Apart
Our approach combines advanced technology with a deep commitment to our data creation partners and users.
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Advanced Technology for Maximum Data Value:
Our platform ensures seamless, personalized user experiences while maximizing the monetization potential of data assets.
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Unmatched Data Quality:
By prioritizing member satisfaction and engagement, we collect uncorrupted, unbiased, and human-verified data, resulting in better decision-making and operational efficiency.
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Transparency and Control for Data Owners:
We provide full transparency about data sources and processing techniques, giving data owners complete control and peace of mind.
Our Leadership
Led by industry experts with a passion for first-party data management, modern technology and creating remarkable user experiences.
Matt Hynes
President
Matt is a seasoned corporate growth strategist with extensive experience in business development, operations, and global partnerships. He has successfully scaled ventures to successful businesses and led transformative initiatives at Cint, Dynata, and iGain. Known for his strategic vision, operational excellence, and leadership in mergers and acquisitions, Matt excels in delivering innovative solutions and driving business growth. He resides in New England with his family.
Aldo Castillo
Global Head of Engineering
Aldo Castillo is a senior software engineer with over 20 years of experience, leading the development and delivery of web and mobile applications across various industries. He has a proven track record of building and managing high-performing teams, ensuring that every outcome is designed to exceed customer expectations. His mission is to empower clients with the right tools and technologies to achieve success and foster long-term growth.